Sylvie Millstein launched Hellessy in 2012 from her Soho studio, where she has since captivated women with her signature designs.

Born and raised in Paris, Millstein moved to NYC with her family after wrapping a 10+ year career as a senior merchant. Working with institutional houses including Chanel, Givenchy, and Harrods in Europe and Japan allowed Millstein to build a strong understanding of the luxury space. This alongside her multicultural French/Japanese background have provided a unique approach which meets the context of her women’s day and evening style.

Each Hellessy collection is produced locally and ethically in NYC, with an acute mindfulness to detail. Hellessy focuses on timeless pieces that can be worn over and over again, with an inherent sense of laid back glamour. Hellessy is recognized by international fashion and lifestyle publications such as US Vogue, Elle and Harpers Bazaar, and counts Emily Ratajkowski, Priyanka Chopra, Cara Delevingne, Kristen Stewart and Rihanna among the brand’s followers.

Hellessy was a finalist for the US International Woolmark prize in 2016 and joined the CFDA in 2019.